Indies: diversify or die
Adapt or risk failure – that was a sentiment expressed more than once when Harpers asked independent wine merchants whether more could be done to diversify customer bases and specifically attract more women.
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Adapt or risk failure – that was a sentiment expressed more than once when Harpers asked independent wine merchants whether more could be done to diversify customer bases and specifically attract more women.
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This year’s winners of the annual 31 Days of German Riesling competition has put a spotlight on just how much businesses have adapted during the pandemic, using often imaginative ways to bring German Riesling to a wider audience.
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